Terms in Google Adsense you must know to facilitate you in operating your adsense account. The following are the terms in the Google Adsense:
1. Publisher
Publisher is the person or site owner who joined Google Adsense and Google Adsense ads on your blog or website.
2. Ad units
Ad unit is one of the Google Adsense ads that consists of several types and sizes
3. Link unit
Almost the same as the ad unit, but the format is similar to the regular menu format we have encountered at some sites.
4. Adsense for Content
The definition of adsense for content adsense ads that are installed on a web page or blog.
5. Alternative ads
If the stock runs out ditanyangkan ads or google can not predict the content of the site, it automatically google will show public service ads.
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6. Referral
Referrals are one of the sources of revenue adsense publishers in the world, this referral ads are CPA or Cost Per Action
7. Adsense for Search
In addition to display ads, publishers can also display a search box as additional income if the visitors use
8. Channel
Channel is the sort of label that can be given to the ad units, link units, AdSense for search and referrals that one ad unit can use more than one label
9. Page Impression
The impression is the number that shows how many times the page there is an ad unit is opened by visitors.
10. Clicks
Clicks is the number of clicks on a publisher's ad units.
11. CTR (Click Through Rate)
CTR is the ratio in percent between jumalh clicks on your ad units with a number of display ad units.
12. eCPM (effective CPM)
Effective CPM is the result of dividing the total revenue by the number of page impressions publishers (per thousand) is obtained from the ads that appear publisher.
13. CPC (Cost Per Click)
CPC is the amount of money earned by the publisher when clicked on a particular ad unit.
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